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marketing with meaning

Posted by admin on Jan 29, 2010 in marketing, usability

“brands can forge meaningful connections with customers by allowing them to be creative, personalize their brand experience, and share with others”  Bob Gilbreath

I really enjoyed this post about Dunkin Donuts

I have lots of feeling about Dunkin Donuts since they have been on the radar for marketing and branding since the 80’s…..perhaps there marketing campaign is what drove me towards usability…..(another topic for another day)

for Bob Gilbreath’s chit chat about this marketing campaign…….

Dunkin Donuts – Marketing with Meaning

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